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Kane Shakes Things Up at Chicago's 2008 Intl. Home & Housewares Show -- Tabletop Supplier Showcases Exciting New Tie-In Promotion with The Margarita

Oxnard, CA (PRWEB) March 12, 2008 -- Kane Industries, a leading supplier of tabletop GM promotional programs to the grocery retail industry, today announced that The Margarita King (TMK) will be participating in future co-op coupon promotions for Kane's dinnerware and tabletop collections. Giovanni, the charismatic maker of The Margarita King, will offer a sample tasting of his golden elixir between 1:00 pm and 5:00 pm, Sunday, March 16th, and Monday, March 17th. The event will be held at Kane's booth #N-8152, in the "Promotions in Motion" area of the North Hall at McCormick Plaza & Convention Center, at the 2008 International Home & Housewares Show in Chicago, Ill.

"Offering our retail grocery customers a coupon tie-in program with The Margarita King represents another step in Kane's overall promotions strategy," said Trever Knoflick, Senior VP of Sales & Marketing at Kane. "This new partnership caps years of successful coupon tie-ins with other products from the spirits, grocery, and health, beauty, & cosmetics categories." The first Kane / TMK coupon tie-in promotion will debut in a prominent Southern California grocery chain in Spring 2008.

TMK cocktail liqueur represents the only top-shelf margarita in a bottle, and is the only ready-to-drink cocktail to win 3 Gold Medals from the Beverage Testing Institute of Chicago. Giovanni, the creator of The Margarita King, has become something of a celebrity himself, having been seen at the Oscars, Grammy's, Golden Globes, and recently featured on Oprah. Awarded a 90 rating by Tastings.com, the TMK cocktail, which is imported from Mexico, offers a blend of blue agave double-distilled tequila from the makers of Espolon tequila, orange liqueur, and natural lemon and lime juices.

About Kane - Kane Industries Corp., a privately-held company in Oxnard, CA, is a leading developer and importer of wholesale coordinated ceramics, textiles, melamine, vinyl, acrylic, and other products, to major North American supermarket chains, drug chains, department stores, and other tabletop retailers. The company's products are principally sold in promotions, in-&-out programs, in-line programs, and seasonal programs. The company's new brand, Kane Home®, is set to debut in Spring 2009, and will feature a more upscale line of products to complement Kane's current offerings. In concert, the company is joining the fight to combat global warming with the rollout of a complete line of "green" products, to be made from sustainable resources and/or manufactured using eco-friendly means. Kane's website is www.kaneind.com.

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