Home And Garden Articles
Develop Your Domain Names
Red Bricks Media Takes Home Two Awards for Work on Wells Fargo Advantage Funds Identity Theft Campaign
San Francisco, CA (PRWEB) December 13, 2007 -- Performance marketing agency Red Bricks Media recently took home two honors--from the Creativity Awards and the Mutual Fund Education Alliance STAR Awards--for its creative work (http://www.redbricksmedia.com/services/creative-services.php) on a Wells Fargo Advantage Funds marketing campaign, titled "Unlock the Facts about Identity Theft."
For the project, Wells Fargo Advantage Funds approached Red Bricks Media to create an identity theft kit that Wells Fargo Advantage Funds advisors would send to existing and prospective clients. These kits would inform clients and prospects about the dangers of identity theft and offer tips for increasing identity safety online and offline, as well the chance to attend a Wells Fargo Advantage Funds identity theft seminar.
Red Bricks Media's creative director, Theresa Lee, and lead copywriter Bain Smith collaborated on the design and content of the kit. Ms. Lee came up with the innovative design: an embossed, rectangular foldout in the style of an old Wells Fargo lockbox, which contained a sales letter and three tri-fold pamphlets. Mr. Smith came up with the copy messaging and produced the content for the 45-slide identity theft seminar presentation.
Answering questions about her design, Ms. Lee said, "We wanted to capture the legacy and heritage of the Wells Fargo brand. I immediately liked the lockbox/safe idea because it syncs well with the Wells Fargo iron safe, a very identifiable visual in their brand. The "safe" theme also meshed really well with the idea of helping customers protect themselves from the risk of identity theft."
The Wells Fargo Advantage Funds identity theft kit won the Mutual Fund Education Alliance STAR Award for Best Advisor Communication in the large company category, with a judge stating, "The mail pouch is wonderful. So creative!" The kit won a Silver Award from the 37th Annual Creativity Awards in the marketing collateral category, and will be featured on the Creativity Awards website and in the 400-page Creativity Awards Annual.
About the Mutual Fund Educational Alliance STAR Awards (http://www.mfea.com/StarAwards/2007/07Winners/default.asp)
The annual STAR Awards recognize mutual fund companies for outstanding investor communications, education and support. Each year the Mutual Fund Education Alliance examines the best educational materials, both in print and electronic, in the mutual fund industry, and then asks industry judges to select from the best.
About the Creativity Awards Annual (http://www.creativityawards.com/index.html)
Creativity Annual Awards is one of the longest running international advertising and graphic design competition for print design, web design, and advertising design. It has categories in Print, Publications, New Media, TV, Radio and others. The categories run from Annual Reports to Sales Films, Magazine Photography to Consumer Websites, Logos and Trademarks to Ambient Media. The entries are judged by a panel of advertising and design professionals who volunteer their time and knowledge without personal agenda or bias. Winning designs, advertisements, websites, and commercials from all over the world are then placed in the 400-page Creativity Awards Annual.
About Red Bricks Media
Red Bricks Media is a full-service performance marketing agency specializing in search marketing (http://www.redbricksmedia.com/services/search-engine-marketing.php), interactive media planning, email marketing and emerging media, including buzz and mobile marketing. Red Bricks Media provides top-tier marketing services to organizations like Hearst Magazines, Blue Shield of California, Adobe Systems and Seagate.
Headquartered in San Francisco with offices in New York City and Hong Kong, Red Bricks Media is one of the fastest-growing agencies in the West. Visit www.redbricksmedia.com for more information.
###
Other Article Sites
findabook.com moneycd.info a-mortgage.info
about-lemon-laws.info aboutstudentloans.info
all-about-publishing.info auctions-articles.info bestcollege-university.com bestispconnection.com
biblefolder.com blogger-website.com books-used.info brokers-guide.info buywindows.info cable-dsl.info
career-miner.com carpel-tunnel.info cashinaflash.info cashloanreviews.info casinobell.com chat-house.info
clearmycredit.info collegeloantips.info crones.info depression-articles.info
dirnic.net dishguides.info
divers-below.com expodog.info
financewizz.com fire-insurance.info getgood.info handleit.net
it-idea.info
health-supplies.info hosting-right.com insidealert.com insurance-facts.info jobs-employment.info
justgood.info lookgold.net
lowcost-travel.info money-source.info myhostzone.info numisblog.com
peoplesearchfinder.info pr-articles.info realeas.com
refinancing-guides.info spyware-remove.info
telelot.info the-law.info
toppaid.info travel-deals.info travelcorrect.com wedding-guide-site.com
your-blog.info your-credit.info
MORE ARTICLES:
5 Most Popular Flowers for Your Garden
When planting a garden there are many questions which you must ask yourself before you begin. Where are you going to plant it, do you have the garden equipment to do so and how big do you want your garden to be? When do flowers bloom and what are their heights? These are all very important questions, however they mean very little if you have not yet decided which types of flowers you want to plant.
Edible Flowers in Your Garden
Flowers can be an integral part of cooking. While most of us are aware that violets can be candied and nasturtiums can be eaten in salads, there's a bounty of flower varieties that are both edible and delicious.
New Ways to Use Flowering Clematis in the Home Garden
As a lifetime horticulture professional, Vicki Smith (www.LGYP.com) has exciting news and guidance for using Clematis in today's low maintenance landscapes.
Town & Country Conservatories Designs Custom English Skylight for Rockefeller Center's Flower & Garden Show
EnglishSkylights.com, a division of Town & Country Conservatories designs and builds a custom conservatory-inspired skylight for Rockefeller Center's annual Flower & Garden Show.
Flowering Field Farm of NJ Announces Association with Garden Spot Structures
Flowering Field Farm has announced a new business relationship with Garden Spot Structures of Lancaster County, Pa. The NJ farm is located on Highway 34, just south of the Holmdel border and Route 520. Garden Spot Structures of Leola, Pa. has been delivering fine, Amish-crafted structures for 30 years.
Chocolate for the Home and Garden ~ Chocolate Flower Farm Launches New Candle Division
Chocolate Flower Farm, a specialty nursery featuring dark foliaged and flowering plants, launches a new candle division with the acquisition of the exclusive rights to a distinctively different "Essence of Chocolate" candle. The candles along with their popular series of Chocolate Garden Seed Kits will be offered to retailers worldwide.
Converting a Weed Garden to a Manageable Flower Garden
Recently I must have had sucker tattooed on my forehead because just when I thought my summer gardening season was winding down into a nice relaxed not hard labor kind of fall a friend baited me into a conversation about their landscaping and the outcome was I ended up helping them redesign a garden
Flowers That Beautify Your Home and Garden
To help gardeners choose flowers, various systems for rating hardiness have been developed. A plant is considered hardy in a region if it can grow and thrive there without requiring special protective measures such as insulating with straw mulch.
Fall Garden Chores for Spring Flowering Bulbs
As the school busses begin to rumble down the road again we are reminded that the gardening season is drawing to a close. For the gardener with an eye toward next spring, however, the season still promises plenty to be done in preparation of a showy spring to come.
Flower Gardening
Flower gardening is becoming more and more popular every day. Flowers can brighten everyone?s day, they smell nice, and are a great hobby. Flower gardening is simple, inexpensive, and loads of fun. Flower gardening can be done for yard decoration, simply as a hobby, or even professionally.
The Flower Garden in August
Our flower garden in August can be brimming with activities we can do at this time of year, as we can for most of the year. We have some flower gardening tips to give you and some experiments to try.
Making Memories with Flower Gardening
Flower gardening is not only about the present, but can be about the past as well. Although this article is ostensibly about flower gardens, it is really more about carrying memories forward.
Wild Flower Garden - Yours to Design and Plan
To design a wild flower garden, you do not need to be a specialist or an artist, you just need to be observant and let your creative juices flow. Look around you, what is unique about your surroundings? Do you wish to enhance or compliment these things.
Add Rich Color To Your Garden With Blue Perennial Flowers
Blue flowers are some of the most striking plants around and can add a rich splash of color to any garden. Plant them in a cluster of all blue or mix them in with other flowers for a rainbow of color.
Flower Garden: 4 Fundamental Tips on Starting a Flower Garden
Are you thinking to start gardening as a hobby Or maybe you're planning to create your very own flower garden
